McDonald's Is Closing All CosMc’s Locations

by Tre Serrano

McDonald’s is pulling the plug on its short-lived CosMc’s experiment, with all locations—including the two in San Antonio at 12360 FM 1957 and 8726 Potranco Rd.—set to close by the end of June 2025.

Launched in 2023 as a bold effort to tap into the Gen Z market, CosMc’s was designed to compete with coffee chains and boba spots. The brand served up trendy beverages like matcha lattes, cold brews, and popping boba drinks, along with a limited snack menu. Despite early buzz, McDonald’s has decided to retire the concept entirely.

👀 What Happened?

Test Run Results: CosMc’s was originally a test-market concept. The closure reflects McDonald’s broader decision to streamline efforts and focus on what works best at scale.
Consumer Response: While popular among some, the niche drink menu and standalone format may not have delivered the return on investment the brand had hoped for.
Not All Is Lost: Some of the most-loved CosMc’s drinks could show up on McDonald’s regular menu, offering a silver lining for fans who’ll miss their cosmic fix.

📍 Local Impact for San Antonio

Real Estate & Retail Turnover: The closure of these two highly visible locations may create new leasing opportunities for local or national brands—especially in fast-growing neighborhoods like Alamo Ranch and Far West San Antonio.
Market Trends to Watch: This move signals a shift in how major brands experiment with new formats. For buyers, investors, and business owners, it’s a reminder that innovation carries risk—even for giants like McDonald’s.

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