Unveiling Ay Que Chula: San Antonio's Newest Nightlife Gem Lights Up the Scene!

Introducing Ay Que Chula: The Newest Addition to San Antonio's Nightlife Scene!

Ay Que Chula, the latest brainchild of local entrepreneur Ricky Ortiz (the mastermind behind El Camino and Besame), is gearing up for a fabulous soft opening in the bustling last week of 2023. Nestled in the former Luther's Cafe spot on N. Main Avenue, Ay Que Chula is all set to dazzle guests with its vibrant purple ambiance, a signature hue that loyal patrons of El Camino and Besame will find oh-so-familiar.

This hot spot, adorned with captivating murals by local artist Eulalio Alvarez III, shares a similar colorful cocktail spirit found at its sister joints. But what's the twist? Ay Que Chula marks Ortiz's third concept and the first that's not a food truck park. Fear not, sports enthusiasts! This hangout paradise boasts multiple TVs for catching football and Spurs games, along with lip-smacking food available for purchase to complement those electrifying cocktails. And guess what? Ortiz shared a fantastic tidbit on Ay Que Chula's Instagram: free parking is up for grabs in the building behind the bar. Get set to paint the town purple and dive into the vibrant, lively vibes of Ay Que Chula!